Privacy Policy Data Direct (B2B)

DATA DIRECT PRIVACY POLICY

At Data Direct (“we”, “us” or “our”), we are committed to protecting the privacy and security of business and personal information in accordance with Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This Privacy Policy outlines how we collect, use, store and disclose business and personal information related to our services.

1. COLLECTION OF INFORMATION

We collect business and personal information to provide and improve our services. This may include:

• Contact information such as names, email addresses and phone numbers.
• Business details, including company names, addresses, industry classifications and revenue estimates.
• Professional information such as job titles and company roles.
• Transactional and service-related details, including interactions with our platforms and services.
• Technical data such as IP addresses, browser types and website usage analytics.

How we collect information:

• Directly from individuals and businesses through interactions, enquiries or service use.
• Publicly available sources such as business websites, directories and regulatory filings.
• Third-party data providers, where permissible by law.

2. USE OF INFORMATION

We use the collected information for:

• Delivering, maintaining and improving our services.
• Facilitating B2B connections and business insights.
• Communicating service updates, promotions or relevant industry content.
• Ensuring compliance with legal and regulatory obligations.
• Internal research and development to enhance our offerings.

3. STORAGE AND SECURITY

We implement industry-standard security measures to protect the data we collect, including:

• Secure data storage with encryption protocols.
• Controlled access to information, restricted to authorised personnel.
• Regular security audits and updates to safeguard against unauthorised access or misuse.

Information is retained only for as long as necessary to fulfil business and legal obligations.

4. DISCLOSURE OF INFORMATION

We may disclose information in the following circumstances:

• To clients and partners for legitimate business purposes, in compliance with privacy laws.
• To service providers assisting in operational, IT or analytical functions.
• As required by law or regulatory authorities.
• With explicit consent or where reasonably expected in the course of business operations.

Where applicable, we ensure that third-party recipients adhere to appropriate data protection standards.

5. INTERNATIONAL DATA TRANSFERS

Although we primarily operate in Australia, some data may be accessed or processed by international entities such as cloud service providers or global business partners. When this occurs, we take reasonable steps to ensure compliance with Australian privacy obligations.

6. ACCESS AND CORRECTION OF INFORMATION

You have the right to access and correct any personal or business information we hold about you. Requests can be submitted via the contact details below. We will take reasonable steps to verify and update records as necessary.

7. OPT-OUT AND UNSUBSCRIBE

If you wish to opt out of marketing communications or data usage beyond essential business functions, you can:

• Follow opt-out instructions in our communications.
• Contact us directly to update your preferences.

8. COOKIES AND WEBSITE TRACKING

Our website may use cookies and tracking technologies to improve user experience and gather analytical insights. You may manage cookie preferences through browser settings.

9. COMPLAINTS AND DISPUTES

If you have concerns about how we handle your information, you may contact us using the details below. If you are unsatisfied with our response, you may escalate the matter to the Office of the Australian Information Commissioner (www.oaic.gov.au).

10. CONTACT DETAILS

For privacy-related enquiries, requests or concerns, please contact:

Data Direct Privacy Officer – info@data-direct.com.au or 1300 788 109

11. CHANGES TO THIS PRIVACY POLICY

We may update this policy periodically. Any changes will be posted on our website and continued use of our services constitutes acceptance of the updated terms.