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| Data Attributes | Percentage |
|---|---|
| ID | 100 |
| Title | 100 |
| Title | 95 |
| First_Name | 98 |
| Last_Name | 100 |
| DOB | 88 |
| Email_Address | 96 |
| Mobile | 78 |
| Landline | 15 |
| Address | 94 |
| Suburb | 94 |
| Postcode | 94 |
| Country | 100 |
| Pay Tv Subscription | 13 |
| Sporting Association Members | 11 |
| Online Food Delivery | 18 |
| Car Share Platform Users | 12 |
| Charity_Donors Online | 9 |
| Private Health Insurance | 9 |
| Travel Insurance | 12 |
| Life Insurance | 19 |
| Gambling Lottery | 11 |
| Gambling Casino | 4 |
| Online Gambling | 6 |
