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USA

Our main USA consumer dataset has over 130 million records with financial and lifestyle information. With a dataset this size we can provide you with the profiled audience your business needs.

We also have a large number of niche datasets with custom audiences available for licence.

The USA is the only country in which Data Direct maintains a business database. We have over 7 million B2B records. 

USA Main Consumer View 136 million

Data Attributes Percentage(%)
ID 100
Title 96
Sex 96
First Name 100
Last Name 100
Date of birth 82
Street Address 93
Suburb 93
City 89
State 97
Zip Code 97
latitude 32
longitude 32
Dwelling Type 11
Phone - Cellular 84
Income Range 54
Homeowner 38
Length of Residence 38
Number of Children 23
Ethnic group 13
Financial - Occupation 19
Financial - Credit Card 11
Financial - Gold or Platinum Credit Card 3
Financial - Amex 7
Financial - Credit Rating 22
Financial - Investment General 14
Financial - Investment Stock Securities 9
Financial - Amex Gold 2
Financial - Mastercard Gold Premium 2
Financial - Mastercard Regular 5
Financial - Visa Gold Premium 2
Financial - Visa Regular 4
Financial - Crypto 1
Financial - Mortgage 14
Financial - Refinance 17
Financial - Auto Insurance 13
Financial - Health Insurance 6
Financial - Cable TV 13
Financial - Food Delivery Apps 18
Financial - Ride Share Apps 15
Lifestyle - Automotive 19
Lifestyle - Books 1
Lifestyle -Exercise 11
Lifestyle - Garden 3
Financial - Auto Insurance 13
Lifestyle - Golf 2
Lifestyle - Home Decor 7
Lifestyle - Travel Domestic 7
Lifestyle - Travel International 6
Lifestyle - Women Fashion Online 21
Lifestyle - Women Fashion Retail 17
Lifestyle - Male Fashion Online 19
Lifestyle - Male Fashion Retail 13
Lifestyle - Health and Beauty 24
Lifestyle - Alcohol Beer 18
Lifestyle - Alcohol Sprits 12
Lifestyle - Smoker 9
Interests - Online Gaming 18
Interests - Sports Gambling 16
Interests - Collectibles 2
Interests - Crafts 1
Interests - Tennis 2
Interests - Football 14
Interests - Basketball NBA 13
Interests - Basketball College 15
Interests - Baseball 17
Interests - Boxing 3
Interests - UFC 6
Interests - Lacrosse 1
Interests - Sailing 3